recent work -- identity + print: Vourdoukis NYC

I recently wrapped up a slick new identity for NYC-based post production studio and consulting group, Vourdoukis Studio. With a super impressive client list and such sharp imagery, I knew I needed to go a specific route with this one—specifically one that was a little different than work I've done recently. My design style is usually not as clean as this turned out and I had a lot of fun pushing my hand with it. Their logo is a custom-drawn wordmark which began as wanting to use the angles of the V throughout: I was feeling a sorta underlying elegant energy to the V having one straight line and then playing off it's angle. I used the V shape as the base angles for letters R and K, and then created the breaks to further highlight that. It was one of those things that started to fit together like a puzzle and was altogether pretty satisfying.  

The business cards are green edge-painted (hell yeah) cards from moo (new color offerings—and cheap!). Their website is in development but they've got a good lookin' landing page you can take a look at and maybe I'll share more on that later. I've never been busier—wrapping up lots more identity, print, packaging, menu, web and environmental work (my family's brewpub is SO close to opening!) I'm excited to share soon. So thankful to be working with very patient, creative and collaborative folks!